University students working in a team on laptaps.


Multi award-winning small business simulation

Home » Products » Classic

SimVenture Classic is our multi award-winning small business simulation software application. This popular gamified learning solution allows users to start, manage and grow a virtual company, helping the people with whom you work to:

  • Increase their learning satisfaction and subject understanding because they are actively engaged in the running of an authentic virtual business.
  • Become more curious and independent through taking risks, analysing results and learning from mistakes.
  • Improve their business knowledge and entrepreneurial mindset by being involved in an enjoyable and realistic learning-by-doing approach.
  • Enhance their key personal and professional competencies required in the workplace.

Versatile small business simulation

USA University students using small business simulation, SimVenture Classic.
Windows PC software for computer and server access

SimVenture Classic can be used on a Windows PC/laptop or any device using Windows emulation software. Institutions install the software on individual machines or a central server.

The small business simulation has been fully translated from English into multiple languages including: Spanish, Chinese, Romanian and Italian. To review or use a translated version of SimVenture Classic, contact the Sales and Customer Support team.

Team based work

SimVenture Classic supports face-to-face team based work and on-site competitions. As well as being the foundation of the current China-wide youth competition, the small business simulation was also the bedrock of highly popular events like Umph! an annual school and college challenge which ran for 4 years across Yorkshire.

Students working together using small business simulation

What can be learnt using SimVenture Classic?

Use our authentic gamified learning solution to develop a wide range of entrepreneurship, business and employability skills which learners will remember for years.

Two people looking at paper charts on table whilst analysing the results from playing the small business simulation SimVenture Classic
Business Skills
  • Financial Management
  • Sales & Marketing
  • Product Development
  • Operations & Organisation
  • Small Business Start-up and Growth Strategies
Business people around a table chatting.
Employability Skills
  • Self Management
  • Team Working
  • Communication
  • Problem Solving
  • Numeracy
  • IT Skills

Who uses SimVenture Classic?

SimVenture Classic is a flexible business simulation used in multiple education settings.

Group of young students studying together using laptop. University students smiling and using laptop in college library.

Since being launched in 2006, our award-winning business simulation, SimVenture Classic, has been supplied to schools, colleges and universities (at all levels) in 40+ countries.

Three people using the business simulation, SimVenture Evolution, in the workplace for professional development purposes.
Workplace Training

SimVenture Classic provides a common ground learning platform where people work collaboratively or competitively. Users develop a wide range of business, personal & professional development skills.

How do we support you?

We understand you might be concerned about how best to use our business simulation game with confidence in a class setting.  

To help you, our dedicated team of education and software professionals will guide you towards successful application of the software and be there with ongoing support.

To assist with your evaluation of our small business simulation, download a free trial version of the software to your own Windows-PC computer. The free trial version is available to anyone and allows users to run Classic repeatedly for up to 6 simulated months.

Outstanding customer service online

“We finally ran our first training day yesterday! It was a great success – biggest problem I had was getting the students off the business game once they were playing!”

Senior Lecturer, Institute for Manufacturing, University of Cambridge