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Business simulation tips for students: How to succeed

Looking for business simulation tips? Whether you’re studying business, management, or entrepreneurship, these practical strategies will help you make better decisions, develop a winning strategy, and get the most from your business simulation experience.

A good business simulation allows users to experience what it is like to run a company and thus learn experientially. Rather than trying to commit knowledge to memory, a business
simulation allows people to learn through practice and experience.

By using a business simulation, people develop business, management and teamwork skills.
Since simulations bring together many elements of a business, people acquire a stronger
and more holistic understanding of strategy, entrepreneurial thinking and what it takes to
run an organisation. By using a business simulation, people can also build their business acumen and soft skills.

Modern business simulations now offer even more ways for students to develop their skills. Features such as real-time analytics, guided activities, and AI-supported feedback help participants review their decisions, identify areas for improvement, and refine their strategies throughout the simulation. By using these tools effectively, students can gain deeper insights into the consequences of their choices and develop stronger decision-making skills.


5 Business simulation tips to help you succeed

A well-designed, authentic business simulation is challenging. So what do you do if you get
the opportunity to take on a simulator?

Here are five fundamental principles to follow if you want to succeed:

  • Invest time learning and never rush decisions
  • Understand the goal from the get-go
  • Research must underpin marketing and financial decisions – don’t guess to success
  • Create a strategy based on the goal and research data
  • Markets can be volatile so be able to pivot and change

And if you are using or want to use Classic, here are more detailed business
simulation tips to help you get the most from this popular learning solution.

Student tips: How to win with Classic

We will be providing a download link to a free evaluation copy of Classic. Scroll
to the foot of this page for more details.

Business simulation tip 1: Learn how the sim works

Open up the ‘Menu’ screen in Classic and spend time understanding how the 4
main business areas as well as all sub areas interact. Click the ‘Help’ section and watch the
short films so you know how the business simulation works.

Classic is an authentic business simulation and the algorithms are all designed
to reflect the real world. If you follow the advice provided by your advisor you are far more
likely to develop a sound research-based strategy.

This business simulator is all about learning by doing. Through simulation use, students at
schools, recent graduates
and even high-flying executives have all increased their awareness
of business operations, developed their business skills and learnt how to investigate trends
and develop a more market focused outlook. This learning experience also allows people to develop their management skills, and develop good communication and listening skills.

Business simulation tip 2: Understand the end goal

Whether you are starting out from scratch with the business simulation game or running a
more complex scenario, read the accompanying brief carefully so you know what success
looks like and how to win.

Classic has been used extensively to support talent development through
industry and academic-based business simulation competitions.

At the start of each event, business simulation tips (similar to what you are reading) are
provided to all participants.

Teams that do best consistently demonstrate high levels of planning and a clear understanding of the common goal. They also demonstrate strong teamwork skills by establishing clear roles and responsibilities in their teams and build rapport quickly with their team mates.

Business simulation tip 3: Build a winning strategy

A winning business simulation strategy must be based on sound market, competition and
customer research.

To develop a clear and informed strategy in Classic, complete research early
and spend time analysing the market and customer data to establish gaps and
opportunities.

A useful business simulation tip is to avoid doing research if you are a novice as this will sap your
time. If you have lots of money in the bank, use a consultant to complete the research.

Students seeking to refine their winning strategy with Classic also complete customer
research and then tweak those aspects of their business where improvement is needed.

When your product design, price, promotional channels and USPs all reflect market
demands you will have created the conditions to develop a winning strategy for the business simulation game.

Business simulation tip 4: Be ready to pivot

Things don’t always go to plan, so it is extremely important to manage resources carefully
and be agile, flexible and ready to change.

Having created the conditions to develop a winning strategy, you may need to expand
quickly due to sales demand growth. This could lead you to bigger premises, hiring
employees and ordering more stock.

Another useful business simulation tip is that you may want to contract out production rather than hire
employees. This will make you more agile and lean and thus better able to manage should
demand fall away.

Just like the real world, success can be evasive and winning at the business simulation game may require lots of experiential learning and trial and error. Classic is an entrepreneurial challenge that rewards anyone who is prepared to learn, analyse and think again when things don’t go as planned.

If working in a team, it also requires effective teamwork and individuals need to actively listen to their team members to ensure their goals are aligned and their learning experience is enriched.

Business simulation tip 5: Work effectively as a team

Many business simulations are designed to be completed in teams, reflecting the reality of running a business where people with different skills and perspectives must work together towards a shared goal. Strong teamwork and collaboration can make a significant difference to your simulation performance and overall learning experience.

At the beginning of the simulation, agree on clear roles and responsibilities within your team. For example, one person may focus more on finance, another on marketing decisions, while others analyse operations, strategy, or market research. Assigning roles helps ensure everyone contributes and that important areas of the business receive attention.

However, avoid working in isolation. The best-performing teams regularly share ideas, discuss decisions, and review results together. Before making major changes, consider the available data, listen to different viewpoints, and ensure everyone understands the reasoning behind the chosen strategy.

Business simulations are designed to encourage experimentation, so mistakes are part of the learning process. Review your results as a team, identify what worked and what didn’t, and use these insights to improve future decisions. Regular communication, reflection, and collaboration will help your team adapt and develop a stronger business strategy.


Try out these business simulation tips with a free trial of the business sim, SimVenture Classic.

Try these tips with Classic, our original business simulation

Classic is an enjoyable and highly rewarding way to learn about how a small business
works. The virtual simulator allows you to practice repeatedly and the extensive ‘Help’
within the software means that business simulation tips are never far away.

If you would like to try our offline business simulation, you can buy your own personal copy and use Classic as much as you like for up to a year on your own PC.